Is June 13, 2021 a good day for the Great Heat solar term? Is it suitable for opening a new store?

Is June 13, 2021 a good day for the Great Heat solar term? Is it suitable for opening a new store?
The sixth month of the lunar calendar is in the hottest period of the year, so it is also called the hot month. June 13th of the lunar calendar in 2021 is the Great Heat solar term. Is this day suitable for opening a business? Mr. Shui Mo has carefully prepared a special topic about the sixth lunar month of 2021. Please click on the Shui Mo website to learn more.

Great Heat

Dashu, one of the 24 solar terms, is the last solar term in summer. It falls on July 22-23 of the Gregorian calendar every year, when the sun reaches 120° on the lunar calendar.
Like Lesser Heat, Greater Heat is also a festival that reflects the degree of heat in summer, and Greater Heat means that the weather is extremely hot. However, my country spans a large area from north to south, so the hottest time is in some places during the Lesser Heat period, and in some places during the Greater Heat period.

Is June 13, 2021 a suitable date to open a business?

Lunar calendar: June 13, 2021; Gregorian calendar: July 22, 2021, Thursday, Clash with the Ox and the West [suitable according to the old almanac] [do not use for major events on the day of Sui Po] Marriage, marriage proposal, travel, sacrifice and pray for blessings, relocation and housewarming [taboo according to the old almanac] [do not use for major events on the day of Sui Po] Groundbreaking and burial According to the almanac of June 13, 2021, the day of the Great Heat solar term is a "Sui Po day" , so it is not suitable for opening a business .

How to attract customers when opening a new store?

1. Low-price penetration As a merchant, no matter what pricing strategy is adopted, the ultimate goal is to make money. This requires that prices must be formulated based on costs, and it is impossible to sell below cost. How to attract popularity when a new store opens? To maintain the advantage of price competition, we must start from the source, purchase directly in large quantities, reduce intermediate links, improve operational efficiency, and win with low prices. 2. How to attract popularity when a new store opens with seasonal discounts ? Decide whether to give discounts and how much to discount based on the product’s peak and off-seasons and the time and quantity of consumer purchases. The "end of season sales" offered by many stores are of this type. Proper use of this pricing method can not only attract consumers, but also effectively regulate situations such as low customer flow in the off-season, so that the store is always full of customers. 3. Collect points for consumption. Many shopping malls have introduced membership systems and issued discount cards. When customers spend a certain amount of money in the store, they can get a certain amount of rebate. If the cumulative purchase amount reaches 100 yuan, the rebate is 20 yuan, and if the purchase amount reaches 200 yuan, the rebate is 50 yuan. The rebate can be redeemed in the form of physical goods or shopping coupons, which has attracted many consumers to buy and effectively cultivated customer loyalty. How to attract popularity for a new store opening? The key to using the point collection and consumption promotion method is to be trustworthy and to fulfill the promised policies so that consumers can get real benefits.
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