Is December 21st of the lunar calendar 2019 suitable for opening a new store?

Is December 21st of the lunar calendar 2019 suitable for opening a new store? The twelfth month of the lunar calendar in 2019 is the end of the year and it is the coldest time of winter. As the proverb says: It is cold to speak so harshly. Follow Mr. Shui Mo's website and we will accompany you through the cold winter.

What day is December 21st of the lunar calendar in 2019?

December 21, 2019 (Lunar calendar)

Capricorn on Wednesday, January 15, 2020 (Solar calendar)

What should we do and avoid on December 21st of the lunar calendar in 2019?

【Today’s Recommendation】
[Do not use the four waste days of the day] Open the warehouse to pray for blessings, get married, pray for children, pray for wealth, go to school, worship, and tailor clothes

【Today's taboo】
[Do not use the four waste days of the day]: building, going out for military service, separation, sailing, receiving marriage proposals, entering a new home, litigation, raising beams, setting up certificates, traveling, opening business, erecting pillars, installing doors, buying property, seeking medical treatment, setting up beds, breaking ground, receiving money, building houses, receiving livestock, getting married

Is it a good idea to open a business on December 21, 2019?

If we look at the do’s and don’ts table in the almanac, we can see that among the taboos for today, it says “do not use it for important matters”, which is what people usually call a bad day, an unlucky day. Therefore, you cannot open your business on this day. Please choose other auspicious days for a grand opening, so that your business will be prosperous and you can make a lot of money.

The hexagram of today on December 21, 2019, from the old imperial calendar

Feng Tian Xiao Xu (Xiao Xu hexagram) is the lower hexagram of raising and waiting for progress. [Xiang says]: The seedlings are all scorched when the drought hits, the water looks like thick clouds but no rain, the farmer looks up and sighs, don’t be too proud of the money you have received. This hexagram is composed of two different hexagrams (Qian on the lower part and Xun on the upper part). Qian represents heaven; Xun represents wind. It means favorable weather and abundant growth of crops, so the hexagram is named Xiaoxu. Our strength is limited, and we must develop to a certain level before we can achieve great things.
[Going out]: Preparations are not yet complete, so do not travel hastily, especially long distance travel, as there may be unexpected disasters. You should choose another day to go out.
[Career]: The time is not yet ripe. You should patiently and actively accumulate strength and avoid taking any risky actions. Don't be discouraged when you encounter setbacks. Muster up the courage to overcome difficulties, adhere to principles, strengthen unity and cooperation, and make preparations in advance, and you will achieve success.
[Marriage and love]: Both parties must be very loyal, and the possibility of a third party interfering is very high.
[Doing business]: You already have a certain foundation, but there is a risk of losing it. You must be particularly cautious, strive to cooperate sincerely with others and make profits together. Never be greedy and know when to stop. However, you must not be satisfied with the status quo and stop striving for progress.
[Seeking fame]: Set ambitious goals, do your best to strive for them, humbly seek advice from others, obtain sincere help, realize your ideals, and be wary of sabotage by villains.
[Decision-making]: It will not be very smooth. You will encounter some unexpected difficulties on the way forward. But because of my strong character, I have the will to overcome unfavorable conditions. Therefore, you can realize your ideals. However, there is a great possibility of being harmed by villains, and sincere help from like-minded people is necessary to overcome obstacles. You should be satisfied with what you have, but know when to stop. Do not pursue excessively, or you will suffer losses.

What are the suitable days for opening a business in December of the lunar calendar in 2019?

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How to attract customers when opening a new store?

(1) A new store needs to be operated on a trial basis for 15 days or even a month. When opening a new store, you have to face a new team, new space, and new processes. It is easy for this to lead to operational problems and affect customer satisfaction. Therefore, I advocate that physical stores must have a trial operation phase. During the trial operation period, a summary must be made every day. Only by summarizing can improvements be made and the service be completed smoothly in the shortest time. If your processes and team are not well built, you will end up offending the customers you attract and lose the big picture for the small.
(2) The core of store opening promotion is to target customers within 3 kilometers of the new store, or within a radius of 1 to 3 kilometers. Physical stores must always have the concept of business district. People who come to your store must be people from your neighborhood, and you have to inform your neighbors that you have opened a store. Personally, I do not advocate opening discounts. Many restaurants offer 10% or 20% discounts upon opening, which becomes popular in a short period of time. However, this method actually damages the brand. If you give discounts so easily, customers will question your pricing system. I suggest that we hold some experience activities, bring out the flagship products for people to taste, and then take some gifts and use the ground promotion method to send them to users in nearby business circles, tell users what you do, and keep communicating. The core is to penetrate all customers within 3 kilometers.
(3) Opening activities, store image decoration, ribbon cutting, lion dancing, flower baskets, etc. can all help passers-by feel your enthusiasm when they pass by. If you have a self-media team, you can also operate the WeChat official account when the new store opens, and design some activities to attract consumers. For example, you can get some small gifts by scanning the QR code when entering the store, so that they can become active. By having customers entering the store join the official account, you can give them feedback on the activities. If you have a membership system, try to get customers who come to your store to experience it to become your members and continue to follow your store to earn points. Therefore, we connect the membership system, operate the official account online, and add offline promotion, so as to combine online and offline to attract customers into the store. You can't guarantee the customer capture rate, but you must aim for 100% notification rate. To sum up, it is a trial operation before opening the store. The store needs to organize activities, visit business districts, and activate the membership system to attract customers.